Playing with your fears. Play. With. Your. Fears.
This was the key topic surrounding the new @dieselfragrances
campaign last year, starring soccer player extraordinaire @neymarjr
We took our pens, our cameras, our curiosity, our mics and our strategy.
And we've discovered that when it comes to fears, it is not only about skydiving. But some other kinds of vertigo:
- the energy to overcome an injury
- the trust you have in your passions, in your crew. In your inner journey.
Thank you @laura_nala5
and all the other amazing talents who took part in this journey
Thank you @loreal
for this project which made us grow.